by Ansgar Frankenberg | Sep 19, 2023 | Market Entry Germany
Germany’s Mittelstand, or mid-sized companies, are often overlooked gems in the world of business. These firms, characterized by stability, innovation, and global reach, offer a wealth of untapped potential as customers for Finnish companies. In this blog post,...
by Ansgar Frankenberg | Sep 7, 2023 | Market Entry Germany
When you prepare to meet potential business partners and prospects in or from Germany, it’s essential to recognize that the road to success is paved with cultural nuances, communication finesse, and a deep understanding of German business etiquette. In this blog...
by Ansgar Frankenberg | Aug 31, 2023 | Market Entry Germany
Language is essential, especially when venturing into a new market like Germany. Your product or service might be exceptional, but you risk losing your audience without the right communication style and tone. Communication is one of the most crucial elements of your...
by Ansgar Frankenberg | Aug 18, 2023 | Market Entry Germany
Imagine fitting a square peg into a round hole – it just doesn’t work. The same principle applies to expanding your business into new markets, especially considering the intricate and dynamic German market. A one-size-fits-all approach is almost certain to fail....
by Ansgar Frankenberg | Jul 15, 2023 | Market Entry Germany
Germany is one of Finland’s most important export markets. And it holds still so much more potential for new services and products. The German market awaits those you dare with endless opportunities to learn and succeed. In this blog post, we’ll embark on...