The Power of Mittelstand

The Power of Mittelstand

Germany’s Mittelstand, or mid-sized companies, are often overlooked gems in the world of business. These firms, characterized by stability, innovation, and global reach, offer a wealth of untapped potential as customers for Finnish companies. In this blog post,...
Speaking the Language of Success

Speaking the Language of Success

Language is essential, especially when venturing into a new market like Germany. Your product or service might be exceptional, but you risk losing your audience without the right communication style and tone. Communication is one of the most crucial elements of your...