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Winning Strategies for Engaging German Business Partners and Prospects

Winning Strategies for Engaging German Business Partners and Prospects

by Ansgar Frankenberg | Dec 7, 2023 | Market Entry Germany

When you prepare to meet potential business partners and prospects in or from Germany, it’s essential to recognize that the road to success is paved with cultural nuances, communication finesse, and a deep understanding of German business etiquette. In this blog...
Why “One-Size-Fits-All” Is Bound To Fail In Germany

Why “One-Size-Fits-All” Is Bound To Fail In Germany

by Ansgar Frankenberg | Jul 18, 2023 | Market Entry Germany

Imagine fitting a square peg into a round hole – it just doesn’t work. The same principle applies to expanding your business into new markets, especially considering the intricate and dynamic German market. A one-size-fits-all approach is almost certain to fail....
The crucial role of understanding German business culture when entering the market

The crucial role of understanding German business culture when entering the market

by Ansgar Frankenberg | Jun 5, 2023 | Market Entry Germany

Expanding into new markets is a strategic move offering immense business growth potential. One promising market for Finnish companies is Germany, known for its economic prowess, technological innovation, and robust industrial landscape. However, merely offering...
Next Entries »
  • Navigating the Shifting Global Landscape: Why Germany is Your Next Strategic Move
  • Understanding Market Size Differences
  • Overcoming Common Pitfalls in Market Expansion: A Guide for SMEs
  • Why Patience is Key for Companies Entering the German Market
  • Why Now is the Perfect Time to Expand Your Business to Germany

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